arrived yesterday, and I couldn’t be more delighted.Frankly, my love affair with winter was
beginning to cool, and a spring fling is just what the doctor ordered.
In my previous post “Is There No Loyalty Left in the World?,” among other things, I talked about brand loyalty (or
lack thereof) to makeup and beauty products.I mentioned that, while I mix and match colors and high end/low end
makeup lines, I am essentially loyal to my favorite makeup line, LauraMercier.So, I’d like to introduce
you to some new finds and some old friends from Laura’s line.
In a recent Wall
Street Journal article, Beauty’s ‘Cocktailing’Hour, the author, Elizabeth Holmes, talks about high-end beauty junkies
who spend a great deal of their time either on the internet learning about the
latest make-up products and techniques or trying them out.There was a time when a gal went to her
favorite make-up counter at the local department store for all her beauty
products.My Grandmother wore only Max
Factor, and my Mother swore by Revlon.Today’s young beauty junkies not only mix and match products, but they
mix and match product lines.A
frustrated artiste at heart, I’ve
been mixing my blushers, lipsticks and eye shadows to get exactly the right shades for as
long as I can remember.But, I do tend
to be loyal to my favorite cosmetic line, Laura Mercier (Read about My Three Make-up Must Haves).Is Brand loyalty as old-fashioned as pan-cake
make-up?Is loyalty itself an
old-fashioned concept?Is there no
loyalty left in the world?